It's official - the USA wants Mild

In a highly scientific survey on Twitter I asked this question:

Which would you choose from these?

These were the results:

XXX	29.50%
IPA	28.60%
Porter	23.20%
Stout	18.60%

OK, I'm assuming most responders were American. And I didn't really mention that XXX was Mild. Other than that, a totally valid and representative survey.

Those four beers, incidentally, formed the typical range of a late 19th-century US Ale brewery.

There's a long tradition of Mild or "present use" Ale in the USA.Drinkers clearly like the idea of it. So why aren't Americans drinking gallons of Mild? I blame the marketing.

I'm sure that it would sell much better under another name. Preferably one including the letters IPA. Like Mild IPA. Or Young IPA. That sounds good. Bound to draw the youthful crowd.

Come on, US brewers. You've only yourselves to blame if Mild isn't flying out of your warehouses.