Though they're also still banging on about its warming properties.
"To warm your blood
It was the Imperial Court of Russia in the days of Catherine the Great that first discovered the virtues of Barclay's Russian Stout. Since then many wise men of the West have followed suit and taken kindly to this 'vintage' stout, matured in bottle, which strengthens the body and cheers the soul.
The presentation case of a dozen makes a splendid gift - and don't forget one for yourself
Barclay's Russian Stout
Matured at least a year in bottle and goes on maturing"
Illustrated Sporting and Dramatic News - Friday 13 December 1935, page 38.
There was another variation, with the same illustration, on this ad. One which gave a specific date for the first brewing of Russian Stout: 1781. Though I've learned to not always take dates claimed by a brewery as gospel. Especially ones which appear in promotional materials.
"To warm your blood
It was to make winter worth living for the Imperial Court of Russia that Barclay Perkins first brewed their famous Russian Stout in 1781. Many a wise man since, in our own more genial clime, has taken kindly to this 'vintage stout', aged in bottle, to raise the temperature of both body and soul.
Barclay's Russian Stout
Matured at least a year in bottle and goes on maturing"
The Bystander - Wednesday 20 November 1935, page 29.
This one is a tiny bit sexist. Why shouldn't women be warmed by a Russian Stout, too?
"A real man's drink
If you have yet to try Barclay's Russian Stout, you have yet to experience the full joys of an arctic day. For this inspiring drink not only thaws the cold right out of you, but keeps you warm to the marrow for hours afterwards.
Barclay's Russian Stout
Matured at least a year in bottle and goes on maturing
Presentation cases of a dozen - most uncommon Christmas gifts - can be had from your usual supplier"
Illustrated Sporting and Dramatic News - Friday 18 December 1936, page 40.
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1 comment:
The presentation case sounds fun.
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