|Diss Express - Friday 30 December 1938, page 8.|
But this is even more special, as there are such specific claims about the ingredients used. It claims: "English Barley Malt only". And also "These three Beers are guaranteed now, for some years past, brewed from English Barley Malt, English Hops, and Cane Sugar only."
You see these boasts occasionally in advertisements. Being in the position of check it makes be unresonably happy. You're probably wondering how dull my life is if something like this gets me excited. The answer: not as dull as it appears.
These are the beers from a few months later (May 1939):
|Adnams beers in 1939|
|Date||Beer||Style||OG||FG||ABV||App. Atten-uation||lbs hops/ qtr||hops lb/brl|
|22nd May||XX||Mild Ale||1029||1006.1||3.03||78.99%||4.93||0.58|
|24th May||XXXX||Old Ale||1055||1017.7||4.93||67.77%||6.94||1.53|
|23rd May||PA||Pale Ale||1039||1010.0||3.84||74.43%||8.00||1.27|
|Adnams brewing record Book 26 held at the brewery.|
Adnams beers fit in really well with the interwar strength/price matrix. Looking at the gravities, XX, Double Stout and XXXX would sell for 4d, 6d and 8d per pint, on draught in a public bar. Bottled pints went for about 1d more than draughts, so it all makes perfect sense.
But have you noticed something odd? When you compare the advert and my table? All will be revealed tomorrow.