Luckily, I could recall where I’d stashed my copies. Even better, one was from the 1950’s, the current focus of my obsession. I quickly got scanning. In particular a section I hadn’t noticed until Boak and Bailey pointed it out: a list of beer brand names.
Having spent a decade or more picking through analyses and looking at labels, most names aren’t new to me. A couple I’ve even drunk. Amongst the draught beers there are a few unfamiliar ones. And even amongst those I knew, there are those I would struggle to pin a style on.
I was slightly surprised to see so many branded Mild ales. Brewers often gave their Bitter a fancy name like London Pride, while imaginatively marketing their Mild as Mild. I will add one caveat: some of the classifications are rather, well, eccentric. Trubrown – Truman’s Brown Ale – is called a “Dark Ale” for some reason.
The beers come from all over the country. I was particularly surprised to see some from areas not traditionally that strong on Mild, such as South Yorkshire. Other points? Interesting to see Heavy used as a term for Mild. Plymouth Heavy is the only example I’d ever come across before.
I’d always considered Old Harry a Strong Brown Ale. Though it was parti-gyled with Mild. And there were several other beers called Amber Ale in the table, but only this one is classed as Mild. Not the most consistent system they employed.
Anyway, here’s the table:
|Branded Mild in 1953|
|Everards Brewery||Old Bill's Brew||Best Mild|
|Higson's Brewery||Trojan||Best mild and draught|
|W. Butler & Co.||Molineux||Bottled Mild Ale|
|S. A. Brain & Co.||Red Dragon||Dark Mild|
|Fuller, Smith & Turner||Hock||Draught Mild|
|B. Cunningham||Golden Malt||Mild|
|H. & G. Simonds||Heavy||Mild|
|H. & G. Simonds||London Heavy||Mild|
|Thomas Ramsden & Son||Stone Trough||Mild|
|Ind Coope & Allsopp||John Bull||Mild Ale|
|Nottingham Brewery||Rock||Mild Ale|
|Richard Whitaker & Sons||Strong Shire||Mild Ale|
|W. Butler & Co.||Amber Ale||Mild Ale|
|Fuller, Smith & Turner||Old Harry||Mild Ale, bottled|
|Norman & Pring||City Special||Mild Ale, bottled|
|Taylor, Walker & Co.||Main Line||Mild Ale, Cask|
|Buckley's Brewery||Stradey Ale||Mild, bottled|
|Duncan, Gilmour & Co.||Crown Ale||Mild, bottled|
|Timothy Taylor & Co.||Northerner||No. 1 Mild Ale|
|Wolverhampton & Dudley||Fox||Strong Mild Ale|
|Duncan Gilmour & Co.||Hallamshlre||Strong Mild draught|
|Duncan Gilmour & Co.||Balaclava||Strong mild, bottled|
|G. Ruddle & Co.||Old Bob||Strong Mild, bottled|
|Brewery Manual 1953-1954, pages 382 - 394.|
Any guesse whjich is the one I've drunk?
Plenty more still where this came from.